If you're a musician who is seeking to spread his or her work to a broader audience, one of the best ways of doing so is to partner with a music placement service. Many musicians in your situation hope to use this partnership to get their music placed in TV shows or even in movies, but there are other options for you to consider. There are several music placement services that specialize in placing their clients' music in video games, and while you might not immediately have thought about this possibility, it's one that can grow on you as you think about it more. Here are some reasons to be excited about having your music potentially appear in video games.
Lots Of People Will Hear It
There's no question that having your music in a TV show or movie will expose it to a large audience, but you shouldn't overlook just how much people play video games. The Entertainment Software Association reports that at least 150 million people across the country play video games, and six out of 10 of these people play daily. This means that if you can get your music placed in even a game with moderate popularity, a vast number of people will be hearing it.
People Will Hear It Repeatedly
It would be a huge accomplishment to have some of your music featured in a movie, but you have to accept that the clip may only last a few seconds during a certain scene. Afterward, people won't hear your work any longer. This isn't exactly the case with video game music. Because people play video games repeatedly — and most people don't want the same movie over and over — those who hear your music in a video game will usually hear it multiple times. The more that someone hears your music and enjoys it, the higher probability that he or she might look into who created the music.
Your Music Can Be Simpler
While trying to get your music featured in a video game is still a lot of work, it's easy to argue that video game music is often simpler than the music that is featured on TV or in movies. For example, video games often have a repetitive quality, which means that game makers often look for repetitive-sounding music that will match the game. This can mean that you could theoretically make a short composition — perhaps just 30 seconds, and without lyrics — that could play on a loop in the background of a game. This means less work for you.